vLane Blog

Articles Matching “Bob Lutz”

• Recap: The CTS-V Challenge

  Banovsky on November 4, 2009

  Sure, it's been almost a week since GM's Bob Lutz squared off in the Cadillac CTS-V against other amateur drivers at the race track. But what happened? How did the whole thing go down? Who won? Well, some people, including yours truly has an opinion, but why not check out the tweets from the event to see how things unfolded?

  

  2009 Cadillac CTS-V

  That's exactly what we have for you after the jump: all of the tweets surrounding the CTS-V Challenge. Click through for the discussion!

  Read full article | Comments (0) | Filed under Advertising, Discussion, Social Media, Cadillac, CTS, Twitter, vLane, Bob Lutz, Jalopnik, race track

• Upcoming: #carchat 34; October 28 @ 8PM EST

  Banovsky on October 28, 2009

  This week: Jalopnik's Bob Lutz duel, do fuel economy figures matter, GM sales are up, and picking cars for Mad Max.

  If you'd like to participate, check out the #carchat How-To. Anyone can join us at 8 PM EST October 28, but you'll need a Twitter account to ask questions.

  However, if you'd like to follow things live, go here at 8 PM EST.

  And if you'd like to suggest topics and questions for the discussion, please leave a comment below, tag articles on Delicious.com with "carchat," or email me at michael [at] banovsky.com.

  Topics:

  • Discussion: Jalopnik challenges Bob Lutz to a duel…tomorrow!
  • Discussion: Do fuel economy figures matter that much?
  • Discussion: GM sales are up…
  • Discussion: Mad Max is back…What should he drive?

  So click through and read a few links, and see some photos related to the discussion.

  Read full article | Comments (0) | Filed under GM, General Motors, Future, Mustang, Ford, Ford, Discussion, Social Media, carchat, Cadillac, Twitter, Bob Lutz, Original

• Recap: #carchat 29; September 22 @ 3PM EST

  Banovsky on September 25, 2009

  Social media is such a cool thing that we're constantly evolving how we communicate. Take #carchat: the first few originated out of a spirited conversation.

  

  We had a special guest this week: Bob Lutz, General Motors Vice Chairman and marketing chief was our featured guest on #carchat, at a special 3 PM EST to 5 PM EST time slot. Our topics fell under a General Motors theme for obvious reasons… Anyone can join us each week at 8PM EST on Twitter. And if you'd like to suggest topics, please tag articles on Delicious.com with "carchat."

  
  
  
  
  

  We had:

  • Discussion: Buick's new tagline, why?
  • Discussion: The importance of marketing
  • Discussion: Is good design really "free"?
  • Discussion: How to change people's perceptions about GM

  So? What are you waiting for? Click through to the recap.

  Read full article | Comments (0) | Filed under GM, General Motors, This week, Social Media, carchat, Chevrolet, Cadillac, Twitter, vLane, Buick, Bob Lutz, GMC

• A carchat cheat sheet

  Banovsky on September 23, 2009

  We've decided to make a little cheat sheet to help everyone out.

  #carchat begins at 8 PM EST on Twitter every Wednesday. Below, though, are some common terms you'll run into during the discussion.

  

  This is an image, so you can save it to your hard drive!

  Read full article | Comments (0) | Filed under Advice , Social Media, carchat, Twitter, vLane, Bob Lutz

• Upcoming: #carchat 29; September 23 @ 3PM EST with Bob Lutz

  Banovsky on September 18, 2009

  Big news! Bob Lutz, General Motors Vice Chairman and marketing chief will be our featured guest on #carchat next week, at a special 3 PM EST to 5 PM EST time slot. Our topics will fall under a General Motors theme for obvious reasons…

  

  Bob Lutz

  If you'd like to participate, check out the #carchat How-To. Anyone can join us at 3 PM EST September 23, but you'll need a Twitter account to ask questions.

  However, if you'd like to follow things live, go here at 3 PM EST.

  And if you'd like to suggest topics and questions for Lutz, please do so in the comments below or email me at michael [at] banovsky.com.

  Note: Lutz will be tweeting from the @gmblogs Twitter account. Make sure you follow them on Twitter. Also, use the hashtag "#lutz" when asking questions, this will make the discussion easier to manage!

  Topics from 3 PM EST — 3:30 PM EST:

  • Discussion: Your best General Motors product experience
  • Discussion: Your worst General Motors product experience

  Topics from 3:30 PM EST onward:

  • Discussion: Buick's new tagline, why?
  • Discussion: The importance of marketing
  • Discussion: Is good design really "free"?
  • Discussion: How to change people's perceptions about GM

  So click through and read a few links, and see some photos related to the discussion.

  Read full article | Comments (0) | Filed under GM, General Motors, Government, Future, Advertising, Advice , Discussion, carchat, Chevrolet, Cadillac, Twitter, vLane, Buick, Bob Lutz, GMC

• Upcoming: #carchat 24; August 19 @ 8PM EST

  Banovsky on August 19, 2009

  This week, we're talking about the amazing turn of events, apparently based in Twitter chatter, that led to the demise of the (lame) Buick CUV. We also talk about other models we'd kill with 140-character tweets, and our predictions for the North American Car of the Year 2010. That and more on this week's #carchat!

  If you're confused, check out the #carchat How-To. Anyone can join us at 8PM EST August 19, but you'll need a Twitter account to ask questions and participate.

  However, if you'd like to follow things live, go here at 8 PM EST.

  And if you'd like to suggest topics for next week, please tag articles on Delicious.com with "carchat."

  This week:

  • Discussion: Can we give #GM credit where credit is due in listening?
  • Discussion: What other vehicles, from any manufacturer, would we kill via Twitter?
  • Discussion: Predictions for North American Car of the Year 2010
  • Discussion: Our first cars (thanks, @sassygirlzmom!)
  • Help-A-Shopper: Carl Acampado

  So click through and read a few links, see some photos, and check out a video related to tonight's discussion.

  Read full article | Comments (0) | Filed under GM, General Motors, Industry, Future, Green, WTF, Concept, Crossover, Advice , Humor, This week, Discussion, Social Media, carchat, Chevrolet, Detroit, Twitter, vLane, Buick, Bob Lutz, Fritz Henderson, LOL, Jalopnik

• Ask us your General Motors questions!

  Banovsky on August 10, 2009

  Today, August 10, we're taking a sneak peek at future GM products, as well as talking with GM executives, and test-driving the whole lineup.

  If you have any questions you'd like answered, leave them in our discussion pages and we'll do our best to answer them!

  Click through.

  Read full article | Comments (0) | Filed under GM, Event, Government, Future, Advice , Discussion, Chevrolet, Twitter, vLane, Buick, Bob Lutz, Fritz Henderson, GMC

• Would you buy a Chevrolet Caprice?

  Banovsky on July 20, 2009

  I have a growing opinion that the General Motors CEO, Fritz Henderson, is an interesting character. I'm sure he's a wonderful choice on the company side of things — but he hasn't shown that he understands good product.

  

  The Middle East-market Pontiac G8 Chevrolet Caprice

  Bob Lutz, the new marketing chief at GM, championed the Pontiac G8's entry into North America a few years ago. It's a brilliant car. So, when asked if it would die with the Pontiac brand a few weeks ago, he said, "We're studying the feasibility of bringing (the G8) in as a Caprice for both law enforcement and the public."

  Then CEO Fritz Henderson, once quoted as saying the company would kill the G8 along with Pontiac because he isn't "a fan of rebranding," presumably got Lutz in his office. A few days later, Lutz said this to the media:

  "…The G8 will not be a Caprice after all. I'd mentioned it, and said we were studying it, giving it a serious look, because a car like the G8 was just too good to waste…We simply cannot make a business case for such a program. Not in today's market, in this economy, and with fuel regulations what they are and will be."

  Here at vLane, we do think the G8 is too good to waste. Our reviewers have said of the G8, "Best car for the money", "I test drove one last week and was VERY Impressed", and "Dirty hot." Oh, and over 50 per cent of respondents called it the "Best car Pontiac makes."

  Let's ask again…

  Powered by vLane.com See more | Create your own!

  Read full article | Comments (3) | Filed under GM, General Motors, Future, WTF, Sedan, Misc, Advice , Discussion, Chevrolet, Pontiac, Pontiac, Detroit, 2010, US, Poll, Opinion, Bob Lutz, Caprice, Fritz Henderson